| Sam N. Velez serves as Creative Director for Nieves Lavi. His responsibilities include research and development of all collections. Strategic development of the company and execution of its business plan and also serves as Head of Production.
Prior to Co-Founding the Nieves Lavi brand, Mr. Velez served as Senior Designer for Harve Benard Ltd. Prior to that he served as Head Designer for DKNY Jeans, Mens Division, with other numerous freelance collaborations including: pattern making for Anna Sui, costume design for the theatre, and made to order pieces.
Sharon Lavi serves as Art Director for Nieves Lavi. Her responsibilities include conceptualizing and co-designing all collections for Nieves Lavi. As well as monitoring Quality Control standards. In addition, Ms. Lavi has the overall responsibility for developing the Companies activities, including Sales and Marketing.
Prior to co-founding the Nieves Lavi Brand, Ms. Lavi served as Senior Designer for Harve Benard. Prior to that she served as Designer for Ralph Lauren and Vera Wang, where she was also involved in accessory design. |
